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eBay Advertising | Amazon Advertising | Walmart Advertising | Marketplace Analytics | Multi-Platform Strategy | Bid Management

Marketplace Dominance for Sports
Through Platform-Specific Paid

Market

USA

Client

Wyox

Start Date

Mar 2019

Handler

LWM

Project overview

Paid advertising campaign for Wyox Sport boxing gloves and gym accessories. Multi-platform strategy across eBay, Amazon, and Walmart. Platform-specific optimization for each marketplace. Analytics tracking performance across channels.

Deployed platform-specific paid advertising across eBay, Amazon, and Walmart. Optimized product listings and keywords for each platform's algorithm. Continuous bid management and budget allocation. Product-level analytics identifying top performers. A/B testing ad copy and imagery for conversions.

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01 - Background

Sports accessories brand specializing in boxing gloves and gym equipment. Multi-channel seller on eBay, Amazon, and Walmart. Competitive marketplace requires continuous visibility and sponsored listings. Product quality strong but visibility limited against competitors.

High competition on marketplaces. Inefficient ad spend across platforms. Inconsistent performance tracking. Needed platform-specific strategy optimizing for each marketplace algorithm. Analytics to identify top-performing products and categories. Maximize ROI on limited advertising budget.

Paid Advertising
Strategy

Platform-optimized advertising across eBay, Amazon, and Walmart. Keyword research, bid management, and product listing optimization for each marketplace. Continuous A/B testing and budget allocation across channels.

Results:
– 34% increase in marketplace sales
– 27% reduction in cost-per-sale
– 41% improvement in ad spend ROI
– 2.9x ROAS across platforms
– 38% budget scaled while maintaining profitability

Analytisc &
Strategy

Real-time multi-platform dashboards tracking performance across eBay, Amazon, Walmart. Product-level analytics identifying top performers. Strategic budget reallocation based on channel performance. Monthly insights and optimization recommendations.

Results:
– 35% improvement in overall marketplace ROI
– Identified top 15 performing products
– 30% faster optimization cycles
– 28% reduction in low-performing product ad spend
– Strategic inventory decisions informed by data

Testimonials

What our clients say?

4.8 Total Reviews

“A rebrand is not typically done in a chaotic, archaic industry like ours, so their work has really set us apart. 10/10 for Hub’s team."

B. Gordon

CEO Founder, Archin Studio

“A rebrand is not typically done in a chaotic, archaic industry like ours, so their work has really set us apart. 10/10 for Hub’s team."

B. Gordon

CEO Founder, Archin Studio

“A rebrand is not typically done in a chaotic, archaic industry like ours, so their work has really set us apart. 10/10 for Hub’s team."

B. Gordon

CEO Founder, Archin Studio

Placeholder Image

27

August

Analytics & Strategy / Paid Advertising

By :

gullmaneeza@gmail.com

Wyox Sports